Your Strategy Launch Day
Once the strategy is in place, it is time to align your entire business around launching and executing the strategy. DME will host a full launch day and a half day follow-up with your team, including senior management, marketing, sales, service and operations, to ensure that everyone is fully aligned.
The day is split into four sessions:
Part 1 - Goals Overview and Situational Assessment.
Part 2 - Market Identification, including detailed buyer personas and positioning.
Part 3 - Attract & Engage - Marketing and Sales Growth plans, content and conversion offers.
Part 4 - Systems, Processes and Metrics build.
The day is designed around a comprehensive walk-through of your strategy to align individual teams around the overall growth goals and the parts that they play in the achievement of these goals.